Английский язык: Аннотирование и реферирование текста

65 You will bring serious negative effects to your business if you pay too much attention to your family, relatives and friends, who have financial problems; if you frequently neglect your obligations toward the business in order to be with your family; give credits to people who do not pay them back and other similar things. It is essential your activities be oriented toward the business. The ability to adapt to the needs of your business : Your business will operate only if you satisfy the needs of the customers. Do not offer only what you want or what makes you feel proud. Also produce what the customers want. Support from your family : The management and the hard work for your business will take most of your time and energy, which will deprive you from the ability to pay enough attention to your family. The decision to start a business has to be supported by your fam- ily; it should know your ideas and support your business plans. Self - control and the ability to cope with crisis situations : The business does not always operate in the way you want. There might be a chance for not entering into a contractual agreement despite your best efforts; your plans might not happen; your goals might not be achieved. Losing your hope would not help you in such situations. You have to preserve your self-control and continue to strive for success. Self-control requires strong belief in your abilities to change the situa- tion to work for you. Frequently, the failure in the business does not depend on you. You have to be able to manage all kinds of situations, as well as keep your spirit high and be self-controlled. To be successful , every entrepreneur has to : • clearly understand the market situation; • believe in yourself; • be dynamic, determined and devoted; • be composed and confident; • have creative thinking;